[Imc] MINNESOTA PUBLIC RADIO ANNOUNCES INTEGRATED MEDIA FELLOWSHIP PROGRAM

[Sascha Meinrath]

This was put out over WEFTA and applies to the work many IMC-istas do.

FYI:

Date: Mon, 4 Feb 2002 17:56:52 EST
From: NFCB at aol.com
Reply-To: nfcb at nfcb.org
To: nfcb at nfcb.org
Subject: [NFCB] Media Fellowship

>From PubRadio:

MINNESOTA PUBLIC RADIO ANNOUNCES INTEGRATED MEDIA FELLOWSHIP PROGRAM

Fellows will participate in workshops designed to help produce, present
and promote public service programming on multiple integrated media.

(St. Paul, Minn. - February 4, 2002)  Minnesota Public Radio (MPR) is
pleased to announce the 2002 Integrated Media Fellowship program. The
program is an opportunity for public radio professionals to better
understand how to integrate broadcast and Web content production for local
and regional news audiences.

The second of two one-week residencies is scheduled for April 22 - 26,
2002. Public radio professionals (broadcast producers, editors, Web
producers and marketing professionals) are invited to apply. Ten
Integrated Media Fellows (Fellows) will be invited to attend.

MPR hosted its inaugural Integrated Media Fellowship program November 12
through November 16, 2001. During the week, Fellows attended a combination
of hands-on and theoretical sessions designed to address both the
challenges and the opportunities of Integrated Media in public radio.

Karen Dillon, Listener Services Director at WVTF Public Radio in Roanoke,
Virginia and an Integrated Media Fellow in November, said, "The sessions
were intense, but full of information and extremely helpful and detailed."
She added, "The entire week was wonderfully educational. I feel so
fortunate to have been selected to participate in the IMF!"

The April Integrated Media Fellowship will include workshops to introduce
Fellows to tools and systems that will help them further develop the
skills needed to produce, present and promote public service programming
through multiple integrated media. Fellows will participate in intensive
sessions with industry experts and training leaders on topics related to
radio and Web integration for local and regional news audiences. Topics
include:

    Leveraging radio news content for a station Web site
       Web audio (on-demand and live streaming)
       Marketing of station Web sites to regional audiences
       Tools and techniques for regional Web projects

In addition, Fellows will have the opportunity to work directly with
reporters, editors, and producers engaged in MPR's integrated media
projects.

Thanks to the Corporation for Public Broadcasting, MPR will provide a
travel and lodging allowance for all Fellows. All workshop materials and
equipment will be provided, including a digital camera for each Fellow to
keep and use at their station.

To learn more about the Fellowship, or to submit an Integrated Media
Fellowship application, please visit our Web site at www.mpr.org/imf.

Contact: Dianne Sivald Tel. 651-290-1495 Email. disvald at mpr.org

The Integrated Media Fellowship is supported by funding from the
Corporation for Public Broadcasting.

--Sascha