[C-U Smokefree] Fwd: [JoeCherner-announce]New York Issues Fire-Safe Cigarette Standards
Theotskl at aol.com
Theotskl at aol.com
Wed Dec 31 23:57:29 CST 2003
Hi there--
FYI.
Of special quick note from Joe's e-mail is the following: " Ironically,
secret documents from Philip Morris reveal that it had successfully test marketed a
fire-safe Marlboro cigarette in 1987, but decided to shelve the project until
"public pressure builds unduly." Fire-safe cigarettes result in fewer
cigarettes sold as smokers simply re-light cigarettes that go out instead of having
to buy new ones."
All the best for a healthy and happy new year!
Theo
Theo Tsoukalas, Ph.D.
theotskl at aol.com
PS. I am preparing a summary of industry's diversionary tactics and what
industry hoped to gain from such tactics--hope to post the summary on this
listserve soon.
In a message dated 12/31/03 9:35:13 PM, Joe at smokefree.org writes:
<< Ironically, secret documents from Philip Morris reveal that it had
successfully test marketed a fire-safe Marlboro cigarette in 1987, but decided to
shelve the project until "public pressure builds unduly." Fire-safe cigarettes
result in fewer cigarettes sold as smokers simply re-light cigarettes that go
out instead of having to buy new ones. >>
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