[Peace-discuss] Fw: underwriting spot

Morton K. Brussel brussel at uiuc.edu
Fri Nov 7 15:43:09 CST 2003


What WILL seems to be saying is that AWARE is controversial (like the 
NRA), and it doesn't like controversy (however that is defined!). Of 
course WILL's stance is hypocritical--it simply wants to cover its rear 
end, belying its public interest ideals.

MKB

On Nov 7, 2003, at 8:08 AM, jencart wrote:

> Excuse me, peace and justice are CONTROVERSIAL???????  Maybe it's time 
> for all of us WILL supporters to sign a little ole petetion that the 
> cow may be going dry unless they change their narrow little  minds.
>
> Jenifer
> --------------------------------------------------------------
> so here's the WILL scoop
>
> ----- Original Message -----
> From: Schulte, Les
> To: 'Lisa Chason'
> Cc: Day, Debbie ; Pearce, Jay
> Sent: Thursday, November 06, 2003 11:14 AM
> Subject: RE: underwriting spot
>
>
>   Hi Lisa.
>
>   Thanks for sending your information.  I reviewed it with our Station 
>  Manager and Director of Development.  We unfortunately have to turn 
> it  down at this time.  One of underwriting policy guidelines 
> states...
>   5.            Underwriting credits may NOT:
>
>                e.          contain language that directly or 
> indirectly  advocates particular positions or points of view on 
> controversial  issues.
>
>   Our feeling is that it would be very hard to separate your  
> organization from your strong political point of view (nor, I assume,  
> would you want it to be.)  It would be the same as if, for example, 
> the  National Rifle Association would want to underwrite.  We would 
> turn that  down because the organization it's self represents a 
> strong,  controversial, political point of view in most peoples minds.
>
>   At the same time it isn't that we shy away from the topic.  As I am  
> sure you know, WILL and NPR has delved into the issue of the war and  
> it's controversial nature on many of our news and talk programs.
>
>   I am sorry that we were not able to help you out with underwriting 
> at  this time.  I do appreciate you thinking of WILL.  If you have any 
>  questions please give me a call at 333-1070.
>
>   Thank you.
>
>   Les Schulte
>   Corporate Support Director
>   WILL AM-FM-TV
>   (217) 333-1070
>
>
>   -----Original Message-----
>   From: Lisa Chason [mailto:chason at shout.net]
>   Sent: Wednesday, November 05, 2003 9:21 AM
>   To: lschulte at uiuc.edu
>   Subject: underwriting spot
>
>
>
>   Dear Les Schulte,
>   We spoke last week about the organization AWARE purchasing  
> underwriting spots on AM 580. We agreed that I would send you the text 
>  we are interested in and you would let me know if it's OK. This is 
> it:
>
>
>   AWARE, the Anti-War Anti-Racism Effort, works on issues of peace and 
>  justice through educational activities and organizing projects. The  
> group meets Sundays from 5 to 6:30 pm, at the IMC, 218 West Main St. 
> in  Urbana and all are welcome. You can visit their website at anti 
> dash war  dot net [www.anti-war.net].
>
>   When I hear back from you we can discuss the cost, the number of 
> spots  and what time of day it will be read.
>
>   Thanks,
>   Lisa Chason
>
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