[Imc-newsroom] Dwindling Section 8/Guide me/SPIN me/Burger anyone?

[Community Media Workshop]

COMMUNITY MEDIA WORKSHOP'S eNOTES - Friday, April 22, 2005
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On Chicago's CAN-TV Channel 21. . . 

* PRESERVING AFFORDABLE HOUSING *
featured Saturday, April 23, 8 p.m. on Community, Media & You

The Lawndale community is facing the loss of 1000 units of project-based
Section 8 housing, one example of a growing trend 150,000 households may
face over the next five years. Tony Fuller of the ACORN Housing Corporation
and Wyvonia Pickett of ACORN Tenants United join Gene Mareno of the Chicago
Rehab Network to discuss affordable housing preservation with host Thom
Clark.

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More about the famous yellow media guide . . .

* GETTING ON THE AIR & INTO PRINT *

Besides contact information for more than 3500 journalists updated
annually, the guide includes timely articles, lists, worksheets and advice
about:
- National media outlets with Chicago bureaus and what news from the
Chicago and the midwest they look for
- RSS readers and how to create your own newswire
- Blogs and blogging
- Online news outlets
- Mainstream notions of what is newsworthy
- Anatomy of a press release
- Creating a media plan and a long-term strategic media plan
...and even information about some of the other media guides out there.

Both the digital and print guide offers this information. Order online at
http://www.newstips.org/cart or take some of the technology out of the
process by downloading an order form at
http://www.newstips.org/downloads/7914OrderFormMediaGuide2005.pdf
and send in a check.  Soon subscribers will be getting the mid-year
supplement which will offer updates on who's gone, who's new and how to
reach them.

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Coming up at the Workshop . . .

* CRISIS COMMUNCATIONS AND THE MEDIA *
Friday, April 29, 9 a.m. - noon 
at Community Media Workshop on Columbia College's south Loop campus at 623
S. Wabash, Suite 201, Chicago.

When something bad happens that involves your organization, how you handle
the media afterwards can have a deep effect on the future of your
organization. Get a taste of what will happen at this workshop at
http://www.newstips.org/interior.php?section=PR+Tips&main_id=418. 

This workshop is designed with the boards and staff of nonprofits in mind.
To register online, go to 
http://www.newstips.org/register/index.php?section=Workshop&calendar_id=5.
The fee is $95.


* SPIN 101: Media Boot Camp *
Wednesday, June 1, 9 a.m. - 4 p.m.
at Columbia College Chicago 1104 S. Wabash Ave. Chicago
in conjunction with the Making Media Connections 2005 conference

This highly interactive, fun, and grassroots-oriented workshop covers media
tactics. Topics include media dos and don'ts; spokesperson training; media
messages; "framing" your news for maximum impact; pitching stories; and
being on television. The workshop features several interactive role-play
sessions and writing assignments. Participants are put on camera to
practice their soundbites.

Though designed with nonprofits in mind, anyone working on getting
important stories on the air and into print are welcome. To register
online, go to
http://www.newstips.org/register/index.php?section=Workshop&calendar_id=57.
The fee is $195, includes workshop, lunch and a copy of SPIN Works!

Full details for other June 1 workshops and the Making Media Connections
conference at Columbia College can be found at
http://www.newstips.org/interior.php?section=Calendar&main_id=440.

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Meet journalists . . .

* CHICAGO HEADLINE CLUB'S BURGER NIGHT *
Friday, May 6, 6 p.m.
at the Billy Goat Tavern, 430 N. Michigan Ave, lower level, Chicago

There are all sort of reasons to mingle with journalists when you 
don't have a story immediately to pitch. Maybe you need an advisor 
in the media who can help you hone your pitch on a future story. 
Maybe you are new at media relations and gaining insight into
 journalists and Chicago journalism over a CHEEZBORGER 
at the Goat is just what you need. Admission is free; no reservations
required.

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Broadcast your messages and stories. . .

* CAN TV ORIENTATION *
Wednesday, April 27, 2005 at 5:45pm OR
Saturday, May 14, 2005 at 11am

Community groups can learn how to participate in public access television
in Chicago. This FREE one-hour session is held regularly at CAN TV, 322 S.
Green St., Chicago. For more information, go to
http://www.cantv.org/videoprod.htm.

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Community Media Workshop is a nonprofit organization of journalists,
educators and media relations experts helping other nonprofits doing vital
work in their community connect with the media and visa versa. We provide
workshops, an annual conference, a media guide, a journalists' tipsheet,
briefing papers, sources, and sponsor the Studs Terkel Awards.

Community Media Workshop 
at Columbia College 
600 S. Michigan 
Chicago, IL 60605 
312-344-6400 
http://www.newstips.org

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